Game On

This school holiday campaign was created for the Hyperdome Shopping Centre. The goal was to give locals the chance to go behind the pixels and learn all about the evolution of gaming.

The Tech Fest provided a unique opportunity for families to come together during the holiday period and explore the history of technology and gaming. Whether wandering amongst an exhibition of technology from a bygone era, creating your own robot, engaging in robot wars, playing a life-size interactive giant snake game, or immersing yourself within a virtual cooking experience this activation had digital fun for all ages.


  • Role Art Direction • Conceptual Development • Graphic Design • Illustration

  • For ClemengerBBDO – QIC GRE

  • Type School Holiday Activation Campaign

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Monster Trucks